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Validating demand and understanding customers

Projects, validation sprints, customer interviews, personas, buyer intelligence and intent signals.

By the end: Real evidence about whether people want what you plan to offer.

7 lessons · about 35 minutes

Two people talking over coffee with notes

Module 1

Projects and validation sprints

Organise an idea and test it quickly.

  1. Create a project from an ideaA home for one income idea.4 min
  2. Run a 48-hour or 7-day sprintSmall, fast tests before big spending.6 min
  3. Record evidence and decideProceed, change, retest or stop.5 min

Module 2

Customer interviews and personas

Learn from real people.

  1. Prepare and run an interviewAsk about the past, not hypotheticals.6 min
  2. Analyse interview notesTurn notes into insights.4 min
  3. Build an evidence-based personaKnow who you serve.5 min
  4. Buyer Intelligence and Intent SignalsWho buys, and signs they are ready.5 min

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EarnCommand OS supports better-informed decisions and execution. It does not guarantee earnings.